Many people decide to sell their house online these days instead of using the traditional method of estate agents. There are a host of websites where you can advertise your house along with many other people. That is why the most important thing is to have excellent, professional-standard photographs of the exterior and interior of your house.
Take as many high-quality photos as you can of every room in the house. Poor quality or blurred photos will often mean that people searching the listings just won’t bother with yours. Your website listing is your “shop window” so it is crucial that it looks attractive and inviting, otherwise you risk your property being overlooked in favour of other houses whose photos catch the eye of likely buyers.
When describing your house on the website, go into as much detail as possible. This includes the number of bedrooms, bathrooms and the type of kitchen and other rooms. Include all room measurements and ceiling heights. Don’t forget to include positive features such as a recently-replaced or overhauled central heating system, a damp course system or recent refurbishment. If the house has a parking space or garage, mention this too as they are very important features. You would be well advised to obtain an Energy Performance Certificate (EPC) and also make this available to potential buyers or upload it as part of your advert. Similarly, information on the level of utility bills and the Council Tax Band and charge will be very useful for buyers.
Creating property inventories could be very helpful with this process as you can list all fittings, utilities and other items included in the sale and then reproduce them in your online advert. The bottom line is that the more information you include in your advert, the better. Please try to make sure that all information is accurate and truthful.
Potential buyers will want information about the area in which your house is situated. So, include in your house advert information about the area and nearby facilities such as shops, restaurants, clinics, gyms, hospitals and, perhaps of the utmost importance, local schools; this is crucial for families with young children. If there are special or unusual characteristics of your area, such as historical monuments or areas of outstanding natural beauty, then remember to list those on your advert as well.
Potential buyers will also want to know about the proximity of your house to local transport links. So, it is worth walking to the nearest bus stop and train station to calculate how far they are from the house in walking minutes. If your house is in London, then the walking time (or distance) to the nearest underground station is also advisable.